Worst and worst ?

          For several years, in France and everywhere in each campaign of security, there are car crashes and death people… Finally, they show us the reality, actual accidents in order to be more sensible of the situation. All these campaigns are not movies but accidents that we can live ourselves or our family.           But are these advertising efficient? [...]

When American people don’t care about the road

Hello world!

For my first blog in English, I have chosen to talk about advertising and originality.   Why the marketing is it more and more agressive? to shock people, frighten them ? … with cinema, tv and campaign on the streets, the advertising tries to make worse always to provocate feelings and reactions.

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